A newspaper story I once read (almost certainly apocryphal) claimed that advertisement to this effect asked for a small payment in return for a guaranteed method of cutting energy bills in half. If you paid up, you received, by return mail, a pair of scissors.
A more serious version of this question occurred to me in relation to yet another dispute about the allegedly special character of energy as a commodity. It occurred to me to ask the following question: suppose that my family and I had to reduce my personal energy consumption, immediately and permanently by 50 per cent. How feasible would it be, and how much worse off would we be? So, assuming we attempted it evenly across the board, this would mean
* Reducing car travel by 50 per cent, until we could get a more fuel-efficient car, or share rides
* Reducing lighting by 50 per cent, until we could get more energy-efficient lightbulbs
* Reducing air travel by 50 per cent, until airlines introduced more fuel-efficient planes
* Reducing use of airconditioning and central heating by 50 per cent, either by turning it off half the time or by adjusting thermostats
* Reducing use of existing consumer durables and purchase of new ones by 50 per cent, until substitutes with less lifecycle energy use became available
To make it a bit tougher, we might try to achieve bigger reductions in these areas, to offset various forms of indirect energy use, such as the energy used in food production.
My assessment is that this would be very difficult. But do some comparisons, and it looks easy.