Today’s Oz is an impressive contribution to the literature on silk purse manufacture, drawing on extremely unpromising raw material. Faced with a poll showing an unchanged and massive Labor lead, the Oz uses a (statistically and effectively) insignificant improvement in Howard’s score on the preferred PM question as the basis of a string of screaming headlines, plus an editorial and the obligatory Shanahan opinion piece.
More interesting though is the premise that this huge upsurge in support is due to the new policy on NT aboriginal communities, for which the poll reports 61 per cent support. The problem is that an earlier Galaxy poll, prominently reported in the Murdoch showed that most people thought Howard was motivated by political self-seeking rather than genuine concern. So the head of Newspoll is wheeled out to explain why the direct question “Do you support the policy” is the right one, and the Galaxy question the wrong one. He’s right of course, if you want to find out about support for the policy. And of course, there’s nothing surprising about the outcome. While some people have opposed the policy outright, most, including Kevin Rudd, have given at least partial support, complaining about the ideological baggage and lack of real resources. (My view, from last week’s Fin, is over the fold).
But the Oz has been too clever by half here. All of its coverage is about how the policy has been politically advantageous for the government. In other words, it is confirming with acres of print the majority judgement of the respondents to the Galaxy Poll. Clearly, for the Oz it is all about political self-seeking.
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