JQ, this hairy communication initiative by Prof Lesley Hughes is an absolute grassroots – follicle knowledge insertion – of an idea.
I suggest you provide Prof Lesley Hughes with the opportunity cost lesson 2. Please. lesley.hughes@mq.edu.au
“Wash, blow dry and 1.5 degrees please: hairdressers trained to talk about climate action
…
“In fact, there is only one easily missable clue in the front window that conversations inside Paloma might, when the occasion arises, be a bit different. A poster reads: “This salon chats about love, life & climate action.”
“The weather is the hook. You can take a cue from that,” says Prof Lesley Hughes, one of two climate scientists who have helped run workshops to give hairdressers the tools for times when the conversation turns to the existential.
“You can show the science until you’re blue in the face but what can be more effective are people who you trust talking about it. It’s important to show it’s not a subject to be afraid of.”
JQ, this hairy communication initiative by Prof Lesley Hughes is an absolute grassroots – follicle knowledge insertion – of an idea.
I suggest you provide Prof Lesley Hughes with the opportunity cost lesson 2. Please.
lesley.hughes@mq.edu.au
“Wash, blow dry and 1.5 degrees please: hairdressers trained to talk about climate action
…
“In fact, there is only one easily missable clue in the front window that conversations inside Paloma might, when the occasion arises, be a bit different. A poster reads: “This salon chats about love, life & climate action.”
“The weather is the hook. You can take a cue from that,” says Prof Lesley Hughes, one of two climate scientists who have helped run workshops to give hairdressers the tools for times when the conversation turns to the existential.
“You can show the science until you’re blue in the face but what can be more effective are people who you trust talking about it. It’s important to show it’s not a subject to be afraid of.”
“More than 400 hairdressers have attended workshops as part of a project called A Brush With Climate being driven by Paloma’s owner, Paloma Rose Garcia.
…
https://www.theguardian.com/environment/2023/mar/26/wash-blow-dry-and-15-degrees-please-hairdressers-trained-to-talk-about-climate-action